Starbucks: marketing spending worldwide 2011-2016

Starbucks Corporation's marketing spending worldwide in the fiscal years 2011 to 2016 (Figures expressed in millions of U.S. dollars, unless otherwise specified)

The data displays data on Starbucks Corporation's marketing spending in the fiscal years 2011 to 2016. In its fiscal year ending in September 2016, Starbucks invested 378.7 million USD in marketing activities.

Starbucks marketing budget – additional information Starbucks, a company headquartered in Seattle, Washington, is one of the most valuable brands in the world. With more than 25 thousand stores worldwide, the company is also one of the most successful coffee chains. In 2016, Starbucks’ brand value was at nearly 7.

2011 244
2012 277.9
2013 306.8
2014 315.5
2015 351.5
2016 378.7