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Brand value of the leading 10 cosmetic brands worldwide 2018

Brand value of the leading 10 cosmetic brands worldwide in 2018 (Figures expressed in millions of U.S. dollars, unless otherwise specified)

The data displays the brand value of the leading 10 cosmetic brands worldwide in 2018. In that year, Johnson's was at the top of the list, with a brand value worth of about 17.66 billion USD.

Cosmetics worldwideSince the early twentieth century, the production of cosmetics has been controlled by a handful of multi-national corporations. The global cosmetics industry is broken down into six main categories; skin care being the biggest one out of them all, accounting for 37% of the global market in 2017. In recent years, consumers have been spending higher levels of disposable income on cosmetics than they had in the past.

Johnson's 17663
L'Oréal Paris 8825
Gillette 7531
Nivea 6455
Chanel 5884
Head & Shoulders 5394
Guerlain 5306
Clinique 5044
Pantene 5034
Dove 4847