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Make-up brands used most frequently by women in the United States 2017

Most frequently used make-up brands according to women in the United States as of May 2017

The data describes the results of a survey in which U.S. women were asked which make-up brands they personally used. During the May 2017 survey, 51% of respondents used CoverGirl, followed by 42% who used Maybelline New York.

CoverGirl	51
Maybelline New York	42
Revlon	35
L'Oréal Paris	27
Wet'n'Wild	25
Clinique	21
Sephora	19
Bare Minerals	18
Neutrogena	18
M.A.C.	17
Avon	16
Rimmel	15
Urban Decay	14
Almay	13
Lancôme	12
Estée Lauder	12
Mary Kay	12
NYX	11
Max Factor	10
Smashbox	8
Chanel	7
Other	7
Bobbi Brown	6
Dior	6
Nars	5
Benefit Cosmetics	5
Stila	4
Milani	4
Elizabeth Arden	4
Make up Forever	4
Clarins	3
Shiseido	3
Yves Saint Laurent	3
None of the above	2
Vichy	1

Make-up brands used most frequently by women in the United States 2017

StatInvestor