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Most frequently used shower and bath preparation brands in the United States 2017

Most frequently used shower and bath preparation brands among women in the United States as of May 2017

The data describes the results of a survey in which respondents were asked which shower and bath preparation brands they personally use in the United States as of May 2017. During the survey, some 49% of respondents said they use Dove.

Dove	49
Bath & Body Works	37
Olay	28
Suave	27
Neutrogena	17
Dial	16
Softsoap	16
Aveeno Active Naturals	14
Irish Spring	13
Ivory	12
Nivea	12
St. Ives	11
Jergens	10
Avon	8
Zest	8
Lever 2000	7
Shower to Shower	5
Tone	5
Old Spice	4
Axe	4
Adidas	2
Soap & Glory	1
Weleda	0
Sebamed	0
Other	8
None of the above	1

Most frequently used shower and bath preparation brands in the United States 2017

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