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U.S. beauty boxes as cosmetics products discovery channel 2017

Frequency of beauty box subscribers in the United States purchasing products they discovered in their beauty boxes as of May 2017

The data displays the share of women in the U.S. with beauty box subscription who regularly purchase the products they discovered in their beauty box as of May 2017. According to the survey of women interested in beauty and cosmetics, 45 % of beauty box customers often bought products they discovered through their subscription service.

Often 45
Sometimes 44
Rarely 10
Never 1