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Perfume retail value market share in Japan 2016, by channel

Retail value distribution of fragrances in Japan in 2016, by shopping channel

The data depicts the retail value distribution of fragrances in Japan in 2016, broken down by shopping channel. During the measured period, department store sales accounted for 32% of the total fragrance retail value in Japan, followed by drugstores with a market share of 9.4%.

Department stores	32
Drugstores	9.4
Mail order and online shops	7.8
Pharmacies	5.9
Other	44.6

Perfume retail value market share in Japan 2016, by channel

StatInvestor