Consumer Goods » Cosmetics & Personal Care Products » Cosmetics Consumer Behavior in the U.S. | Beauty and personal care: consideration of ingredients U.S. 2017

U.S. consumers who care about ingredients in beauty and care products 2017

Share of consumers who care about ingredients when buying beauty and personal care products in the United States as of May 2017

The data displays the share of consumers who care about ingredients when buying personal care and cosmetics products in the U.S. as of May 2017. During the survey, 32% of responding U.S. consumers reported always considering the ingredients when buying beauty and personal care products.

Always 32
Sometimes 43
Seldom 16
Never 9