The data describes the most-mentioned beauty brands from January to September 2015, by share of vlogger mentions. During this period of time, MAC accounted for 9.6% of beauty vlog mentions from leading beauty vloggers.
MAC | 9.6 |
NYX | 3.7 |
NARS | 3.2 |
Maybelline | 3.1 |
Too Faced | 3 |
Benefit | 2.7 |
Urban Decay | 2.7 |
L'Oréal Paris | 2.5 |
Real Techniques | 2.2 |
Revlon | 2.1 |