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Growth in ad spend of cosmetic products in China in 2013, by sub-category

Growth in advertising expenditure of cosmetic products in China in 2013, by sub-category (compared with the previous year)

The data displays the growth in advertising expenditure of cosmetic products in China in 2013, ranked by sub-category. In 2013, ad spend for skin care rose by 6.2% compared to the previous year.

Beauty products -18.5
Skin care 6.2
Hair care 36.1
Child care 6.5
Personal care 28.7
Men's skin care 15.9
Cosmetic companies -26.3
Baby products 6.5