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Body care product consumption in Italy 2017, by category

Consumption of body care products in Italy in 2017, by product category (Figures expressed in millions of euros)

The data shows the consumption of body care products in Italy in 2017, by product category. That year approx. 475.7 million euro worth of deodorants and antiperspirants were consumed in Italy.

Deodorants and antiperspirants 475.7
Sunscreens and pigmenting products 371.6
Moisturisers, nutrients and exfoliant scrubs 224.5
Multi-purpose creams 80
Anti-cellulite products 73.8
Firming agents, specific zone and anti-ageing products 65.2
Hair removers 83.2
Body waters and oils 31