Consumer Goods » Cosmetics & Personal Care Products » Cosmetics market in Italy | Distribution of online sales of cosmetics by channel in Italy in 2017

Italy: share of online sales of cosmetics in 2017, by channel

Distribution of online sales of cosmetics and make up products in Italy in 2017, by channel

The data shows the distribution of online sales of cosmetics and make up products in Italy in 2017, broken down by channel. As of the survey period, about 59% of the online sales of cosmetics in Italy were dominated by the e-retail channel.

e-Retailer 58.6
Traditional retailer 22.5
Producer 9.7
Marketplace 6.1
Private sales 2.3
Coupon 0.7

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