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Italy: breakdown of consumption of cosmetic in 2016, by mass market retail

Percentage breakdown of consumption of the Italian cosmetic products market in Italy in 2016, by mass market retail

The data shows the percentage breakdown of consumption of the Italian cosmetic products market in Italy in 2016, divided by mass market retail. As of 2016, super and hyper markets accounted for 45.4% of the consumption of cosmetic products.

Supermarkets-hypermarkets 45.4
SSSDrug 31.9
Single-Brand stores 9.5
Other products 13.1