Consumer Goods » Cosmetics & Personal Care Products » Cosmetics market in Italy | Share of checkout of top 4 cosmetic products in Italy in 2017

Italy: share of online checkout of top cosmetic brands in 2017

Share of online checkout of the leading four online cosmetic and make up brands in Italy in 2017

The data shows the share of online checkout of the leading four online cosmetic and make up brands in Italy in 2017. As of the survey period, over 85% of the Italian consumers of toothpaste and mouthwashes products opted for the most popular online brands.

Toothpaste and mounthwash 85.2
Hair coloring products 77.3
Styling 75.7
Sunscreens 69.5

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