The data displays the market share of the natural and organic beauty industry in the U.S. in 2016, by product class. In that year, natural skin care products held about 43% of the total natural beauty care market in the U.S.
Skin care | 43 |
Hair care | 15 |
Cosmetics | 11 |
Oral care | 7 |
Fragrances | 2 |
Other toiletries | 23 |