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Fragrance scents preferred by women in the United States 2015

Leading perfume scents preferred by female consumers in the United States as of March 2015

The data displays the leading perfume scents preferred by female consumers in the U.S. as of March 2015. During the survey, 53% of female respondents said they prefer perfumes and fragrances with soft floral scents.

Vanilla 59
Soft floral 53
Citrus 47
Clean / linen 47
Lavender 46