Consumer Goods » Cosmetics & Personal Care Products » Hair care product and shampoo market in the U.S. | Hair care product usage frequency by type U.S. 2017

Women's hair care product usage in the United States 2017, by type

Frequency of hair care product usage among women in the United States as of May 2017, by type

The data describes the results of a survey in which U.S. women were asked how often they used selected hair care products. During the May 2017 survey, 34% of respondents stated they used shampoo every day, and 29% said the same about hair conditioner.

Shampoo	34	48	12	4	1	0	1
Hair masks	2	4	7	7	9	14	57
Conditioner	29	43	14	6	2	3	4
Hair spray	19	21	8	9	4	16	23
Hair mousse	7	17	8	9	5	20	32
Hair wax	1	3	3	4	2	13	75
Hair gel	7	14	7	9	4	20	38
Hair dyes	1	1	1	7	20	38	31

Women's hair care product usage in the United States 2017, by type

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