Consumer Goods » Cosmetics & Personal Care Products » Men's Shaving in the U.S. | Men's grooming products consumer attitudes U.S. 2015

Consumer attitudes towards men's grooming products in the United States 2015

Male consumer attitudes towards men's grooming and personal care products in the United States as of October 2015

The data displays the attitudes male consumers have towards men's grooming and personal care products in the U.S. as of October 2015. During the survey, 72% of respondents said they believed paying more for men's grooming and personal care products meant a higher quality and more effective product.

Believe not all grooming products are created equal 81
Believe paying more more for products mean a higher quality, more effective product 72
Are brand loyal and buy all grooming products from one specific brand 67