The data displays the share of consumers in the U.S. who prefer to purchase natural or organic decorative cosmetics products as of May 2017, by household income. During the survey, 37% of responding U.S. consumers earning up to 49,999 USD annually reported that they prefer to purchase makeup products that are natural or organic.
Makeup | 37 | 45 | 40 | 36 |
Lipsticks | 34 | 42 | 49 | 24 |
Eye makeup (eye shadow, mascara, etc.) | 27 | 35 | 44 | 24 |
Nail polish | 15 | 18 | 18 | 20 |
None of the above | 43 | 42 | 38 | 48 |