The data displays the market value of toiletries in Great Britain by type in 2017. Within the toiletries category, deodorants/antiperspirants generated the biggest market value in December 2017 at approx. 601 million GBP, followed by toothpaste at 535.6 million GBP. The toiletries market on a whole generated a market value of 2.3 billion in 2017.
Deodorants/antiperspirants | 600962 |
Toothpaste | 535550 |
Shower and body wash | 364884 |
Mouthwashes | 201179 |
Liquid soap | 190819 |
Foot preparations | 142149 |
Bath additives | 86590 |
Toilet soap | 84288 |
Shaving soaps | 71609 |
Depilatories | 52975 |
Talcum powder | 16998 |