The data displays the frequency of makeup use among consumers in the U.S. as of May 2017, by consumer group. During the survey, 50% of responding U.S. consumers who use [almost] only organic cosmetic and personal care products reported using makeup every day.
(Almost) only / mainly organic personal care and cosmetics products | 50 | 24 | 7 | 3 | 3 | 3 | 9 |
Both types of products equally | 44 | 30 | 2 | 5 | 2 | 8 | 9 |
(Almost) only / mainly conventional personal care and cosmetics products | 32 | 29 | 8 | 6 | 4 | 9 | 12 |