The data describes the annual consumption of cosmetics and personal care products in Italy in 2017, broken down by category. According to the data, face care products lead the ranking of consumption with a total value of 1,435.2 million euro, closely followed by body care products with a value of 1404.9 million euro.
Face care | 1435.2 |
Body care | 1404.9 |
Personal hygiene | 1048.4 |
Alcoholic perfumery | 1037.1 |
Hair and scalp care | 1011.5 |
Oral hygiene | 651.9 |
Face makeup | 415.6 |
Eye makeup | 371.1 |
Kids' dermo-hygienic products | 307 |
Lip care | 305.4 |
Hand care | 173.9 |
Men's products | 154.3 |
Gift boxes | 115.1 |
Makeup cases | 43.9 |