The data displays the brands of mascara used most often in the U.S. in 2017. According to the data, 29.93 million women in the United States used Cover Girl in 2017.
Cover Girl | 29.93 |
Maybelline | 27.87 |
L'Oreal | 12.25 |
Avon | 8.39 |
Revlon | 8.34 |
Clinique | 8.31 |
Mary Kay | 6.19 |
Lancome | 5.91 |
Almay | 5.7 |
Estee Lauder | 4.79 |
M.A.C. | 4.39 |
Wet 'N' Wild | 3.34 |
Rimmel | 3.3 |
Neutrogena | 2.74 |
Chanel | 1.76 |
Elizabeth Arden | 1.48 |
Bobbi Brown | 1.33 |
Smashbox | 0.99 |
Milani | 0.57 |
Other Brands | 16.11 |