Brands of mascara used in the United States 2017

U.S. population: Which brands of mascara do you use most often?

The data displays the brands of mascara used most often in the U.S. in 2017. According to the data, 29.93 million women in the United States used Cover Girl in 2017.

Cover Girl 29.93
Maybelline 27.87
L'Oreal 12.25
Avon 8.39
Revlon 8.34
Clinique 8.31
Mary Kay 6.19
Lancome 5.91
Almay 5.7
Estee Lauder 4.79
M.A.C. 4.39
Wet 'N' Wild 3.34
Rimmel 3.3
Neutrogena 2.74
Chanel 1.76
Elizabeth Arden 1.48
Bobbi Brown 1.33
Smashbox 0.99
Milani 0.57
Other Brands 16.11