Consumer Goods » Cosmetics & Personal Care Products » Ulta Beauty | Skin care: retailers where consumers shopped for products U.S. 2017

Leading retailers where U.S. consumers shopped for skin care products in 2017, by age

Distribution of consumers who shopped for skin care and cosmetics products at selected retailers in the United States as of July 2017, by age group

The data displays the share of consumers who shopped for skin care and cosmetics products at selected retailers in the U.S. as of July 2017, by age group. During the survey, 28% of respondents aged 18 to 34 years shopped for cosmetics and skin care products most often at Walmart, which was the most frequently selected retailer across all age groups.

Walmart 28 28.2 26.8
CVS 7.1 8.7 9.1
Target 11.2 8.4 5.5
Walgreens 4.6 5.1 7.4
Amazon 3.6 3.2 3
Ulta 3.8 3 1.9
Macy's 1.2 2.3 2.1
Rite Aid 1.6 1.8 1.7
Sephora 3.1 1.2 0.5
Kroger 1.6 1.5 1.2