The data depicts the dollar sales share of the private label baked goods and dessert category in U.S. retail stores in 2016, by segment. For the 52 weeks ended May 15, 2016, about 35.9% of muffins sold in U.S. retail stores were private labels.
Pies | 73.3 |
Cakes | 72.4 |
Muffins | 35.9 |
Doughnuts | 26.7 |
Pastry/Danish/coffe cakes | 24.7 |
Gelatin dessert mixes | 13.3 |
Pudding/pie filling/mousse | 11.4 |
Prepared pudding | 8.2 |