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U.S. specialty foods: share of consumer purchases 2016, by category

Share of U.S. consumers purchasing specialty foods in 2016, by category

The data illustrates the categories of specialty foods purchased by consumers in the United States in 2016. In order to gather this information, an online survey was conducted among 1,292 adults with internet access in the U.S. The survey revealed that 31% of U.S. consumers purchased specialty chocolate products.

Cheese and cheese alternatives	33
Ice cream and frozen desserts	32
Chocolate	31
Coffee, coffee substitutes, and cocoa	29
Oils and vinegars	29
Cookies, brownies, cakes, and pies	28
Pasta	28
Pasta and pizza sauces	26
Beverages - non-alcoholic (e.g., juice, soft drinks, water)	25
Tea (packaged)	25
Meat, poultry, and seafood	24
Salty snacks (chips, pretzels, jerky)	24
Yogurt and kefir	24
Cereal (hot, cold, and granola/muesli)	23
Nuts, seeds, and dried fruit, and vegetables	23
Bread, muffins, and bagels/bialys	22
Salsas and dips	22
Crackers and crispbreads	21
Seasonings, spices, and spice rubs	21
Meals (frozen, chilled)	20
Snack bars and energy bars	20
Beverages - alcoholic	19
Condiments and dressings	19
Cooking sauces and marinades (includes barbecue sauce)	19
Dairy and dairy alternatives (excluding cheese and yogurt/kefir)	19
Grains, beans, and rice	19
Spreads and dessert sauces (e.g., jam, preserve, honey, and nut/seed butter)	19
Appetizers and antipasti (e.g., pickles, peppers, olives)	18
Baking mixes and flours	18
Candy (non-chocolate)	17
Soup, stew, bean, and chili	17
Other	2

U.S. specialty foods: share of consumer purchases 2016, by category

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