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Breakfast cereal usage in the UK 2013-2017, by user type

Number of people using breakfast cereals (including porridge/oats) in the United Kingdom between 2013 and 2017, by user type (in thousands)

The data describes the frequency of breakfast cereal usage in the UK between 2013 and 2017, by number of users. In 2017, an estimated 15.6 million people in the United Kingdom were heavy breakfast cereal users.

2013 16275 8707 2405
2014 15782 9280 2610
2015 15573 9315 2721
2016 15254 9194 3080