Consumer Goods » Food, Beverages & Tobacco » Ethnic Foods | U.S. primary supermarkets: consumers' importance of a good selection of ethnic and cultural foods 2014

U.S. primary supermarkets: consumers' importance of ethnic foods 2013-2014

U.S. consumers' importance of a good selection of ethnic and cultural foods when selecting their primary grocery store in 2013 and 2014

The data illustrates the results of an online survey conducted in 2013 and 2014. About 902 U.S. chief household shoppers were asked to rate the importance of stores carrying ethnic and cultural food when selecting their primary grocery store. In 2014, 44.4% of U.S. consumers rated the availability of ethnic and cultural food as a somewhat important feature for picking their primary supermarket.

Very important	26	24.8
Somewhat important	44.5	44.4
Not too important	22.6	22.5
Not at all important	6.8	8.3

U.S. primary supermarkets: consumers' importance of ethnic foods 2013-2014

StatInvestor