The data displays the activities carried out during the most recent grocery shopping trip among consumers in Canada as of March 2017. During the survey, 32% of the respondents said they collected loyalty program points during their most recent grocery shopping trip.
Purchased items I didn't plan to buy | 40 |
Collected loyalty program points | 32 |
Checked the promotional displays | 21 |
Picked up the flyer/circular | 18 |
Checked in-store coupons | 14 |
Used my smartphone for shopping-related purpose | 13 |
Redeemed print coupons | 12 |
Looked for special loyalty point offers | 10 |
Recieved price-match discount at checkout | 9 |
Sampled products | 9 |
Purchased a new product I hadn't bought before | 8 |
Forgot to pick up items that I needed | 8 |
Asked a clerk for help or for information | 4 |
None of the above | 20 |