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Activities during most recent grocery shopping trip in Canada 2017

Activities carried out during most recent grocery shopping trip among consumers in Canada as of March 2017

The data displays the activities carried out during the most recent grocery shopping trip among consumers in Canada as of March 2017. During the survey, 32% of the respondents said they collected loyalty program points during their most recent grocery shopping trip.

Purchased items I didn't plan to buy 40
Collected loyalty program points 32
Checked the promotional displays 21
Picked up the flyer/circular 18
Checked in-store coupons 14
Used my smartphone for shopping-related purpose 13
Redeemed print coupons 12
Looked for special loyalty point offers 10
Recieved price-match discount at checkout 9
Sampled products 9
Purchased a new product I hadn't bought before 8
Forgot to pick up items that I needed 8
Asked a clerk for help or for information 4
None of the above 20