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U.S. share of multivitamin dollar sales 2016, by vendor

Multivitamin dollar sales share in the United States in 2016, by vendor

The data displays the multivitamin sales share in the U.S. in 2016, by vendor. In that year, Pfizer captured about 16% of multivitamin dollar sales in the U.S.

Bayer Healthcare 19.3
Private label 16.9
Pfizer 16
Bausch & Lomb 11.2
Northwest Natural Products 9
Reckitt Benckiser 8.2
Pharmavite 4
Nature's Way Products 3.8
Nature Smart 1.8
Alcon Laboratories 1.7