Consumer Goods » Food, Beverages & Tobacco » Functional Foods Market | Preferred beverages: factors consumers consider U.S. 2016

Factors U.S. consumers consider when drinking their preferred beverages 2016

Leading factors U.S. consumers consider when drinking their preferred non-alcoholic beverages as of 2016

The data displays the leading factors U.S. consumers consider when drinking their preferred non-alcoholic beverages as of 2016. During the survey, 21% of the respondents cited health or nutritional attributes as an importand factor.

Taste/flavor 72
It is basic (plain water, coffee, tea) 35
Health/nutritional attributes 21
Functional attributes 16