The data displays the market share of the leading vendors of potato chips in the U.S. in 2017, based on dollar sales. For the 52 weeks ended January 22, 2017, Frito Lay was the leading potato chips vendor in the U.S. with a sales share of 58.8%.
Frito Lay | 58.8 |
Kellogg Co. | 11.2 |
Private label | 7.8 |
Utz Quality Foods | 4.1 |
Cape Cod Potato Chip | 4 |