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Leading private label categories in supermarkets in the United States based on sales 2017

Leading private label categories in supermarkets in the United States in 2017, based on sales (Figures expressed in billions of U.S. dollars, unless otherwise specified)

The data displays leading private label categories in supermarkets in the U.S. in 2017, based on sales. For the 52 weeks ending December 23, 2017, cheese was the second biggest private label category in U.S. supermarkets, generating sales of approx. 4.4 billion USD.

Milk 5.3
Cheese 4.4
Fresh produce 3.9
Bread and baked goods 3.9
Deli dressings, salads & prepared foods 2.1
Paper products 2.1
Packaged meat 1.9
Eggs 1.8
Bottled water 1.6
Fresh meat 1.5
Canned vegetables 1.3
Frozen meat & seafood (unprepared) 1.3
Frozen vegetables 1.3
Snacks 1.1