Consumer Goods » Food, Beverages & Tobacco » Private Label Market | Fastest growing private label non-food categories among U.S. stores 2016, by dollar sales

Fastest growing private label categories among U.S. stores 2016, by dollar sales

Fastest growing private label non-food categories among stores in the United States in 2016, based on dollar sales

The data illustrates the fastest growing private label non-food categories among stores in the U.S. in 2016, by dollar sales. In that year, the fastest growing private label non-food category in the U.S. was eye liner, with a 52.3% growth in sales compared to the previous year.

Eye liner 52.3
Automobile waxes/polishes 48.2
Body accessories 45.3
Paints 44.9
Lipstick 39.5
Power toothbrushes 37.1
Flashlights 36.8
Razors 35.4
Grooming/shaving scissors 34.8
Concealer 33.5
First aid kits 32.2
Men's hair coloring 30.3
Cartridges 30.2
Lip gloss 23.4
Ice cube trays and ice buckets 23.4
Colored pencils 23.2
Nail accessories/implements 22.9
Cosmetic storage 19.9
Light bulbs 18
Disposables 17.9
Diarrhea medicine, liquid/powder 17.2
Other home testing kits 17.2
Automotive treatment 16.9
Insect/rodent control devices 16.5
Sleeping aid liquids 16.1