The data illustrates the usage of specialty foods by consumers in the U.S. in 2016. In order to gather this information, an online survey was conducted among 1,292 adults with internet access in the U.S. The survey revealed that 55% of U.S. consumers purchase specialty food in order to treat themselves.
For everyday meals at home | 57 |
To treat myself | 55 |
Everyday snacking | 41 |
For a special occasion at home such as a dinner party, birthday, or holiday | 33 |
To have on hand for unexpected guests | 23 |
To bring to the office/workplace | 21 |
As a gift | 18 |
Other | 1 |
None of the above | 5 |