The data shows the top intended technology purchases for Christmas shopping in the UK in the year 2016, by item. Tablet computers were the leading intended product purchase, amounting for a share of 35%. Mobile phones were the second ranked item with a share of 32 percent, closely followed by laptop computers, standing at 30%. The trend for TVs or monitors was decreasing only representing 1% of intended purchases in this sector.
Tablet | 35 |
Mobile phone | 32 |
Laptop computer | 30 |
Video game console | 22 |
Camera or video camera | 13 |
Desktop computer | 8 |
TV/monitor | 1 |
Others | 3 |
None of the above | 10 |