U.S. consumers' likeliness to purchase single-cup brewers as a gift 2017

The data displays the results of an online survey conducted by the National Coffee Association (NCA) from January 9 to January 23, 2017. U.S. survey respondents, who are aware of single-cup brewers were asked if they plan on buying a single-cup coffee machine as a gift for someone outside of their home during the next six months. The survey revealed that 12% of respondents would probably buy a single-cup coffee machine as a gift during the next six months.