Consumer Goods » Pets & Animal Supplies » Online Pet Care Market | U.S. FMCG e-commerce sales share 2017

U.S. e-commerce dollar share of total FMCG sales 2017, by category

E-commerce as percentage of total FMCG sales in the United States as of April 2017, by category

The data displays the share of e-commerce in total sales of selected FMCG categories in the U.S. as of April 2017. During the measured period, online beauty care sales accounted for 28% of total beauty care sales in the U.S.

Beauty care	28
Pet care	27
Health care	14
Personal care	12
Household care	10
Packaged grocery	3
Meat	2
Dairy	2
Bakery	1
Beer and wine	1
Frozen foods	1

U.S. e-commerce dollar share of total FMCG sales 2017, by category

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