The data displays the transaction size of China's online shopping market from 2013 to 2016, with projections through 2020, based on annual sales. In 2016, online commerce transactions in China reached approx. 4.7 trillion CNY.
E-commerce in China – additional information
In 2013, the global digital buyer penetration rate ranged at 41.3%. In comparison, Chinese online buyer penetration amounted to 49.3 percent, about 8% above global average. It was estimated that the number of online shoppers in China had reached more than three million in 2013.
