The data presents Tmall's total gross merchandise volume from the second quarter of 2011 to the second quarter of 2016. As of the last reported quarter, the website's total GMV amounted to 329 billion CNY.
Q2 '11 | 17 |
Q3 '11 | 22 |
Q4 '11 | 41 |
Q1 '12 | 33 |
Q2 '12 | 42 |
Q3 '12 | 49 |
Q4 '12 | 91 |
Q1 '13 | 71 |
Q2 '13 | 88 |
Q3 '13 | 99 |
Q4 '13 | 183 |
Q1 '14 | 135 |
Q2 '14 | 159 |
Q3 '14 | 176 |
Q4 '14 | 293 |
Q1 '15 | 219 |
Q2 '15 | 246 |
Q3 '15 | 275 |
Q4 '15 | 401 |
Q1 '16 | 293 |
Q2 '16 | 329 |