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Brazil: digital buyer penetration 2016-2022

Digital buyer penetration in Brazil from 2016 to 2022

The data presents the digital buyer penetration in Brazil from 2016 to 2022. In 2016, 60.5% of the Brazilian population had purchased products online. In 2018, this figure is expected to grow to 73%.

2016	60.5
2017	66.4
2018	73
2019	80.1
2020	87.4
2021	94.6
2022	101.3

Brazil: digital buyer penetration 2016-2022

StatInvestor