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Brazil: online shopping cart abandonment rate 2017, by reason

Share of digital buyers who claimed to have abandoned their online shopping cart in Brazil in 2017, by reason given

The data describes the results of a survey on online shopping carried out in Brazil in 2017. When asked about the reasons for having abandoned an online shopping cart, more than 72% of respondents answered it was due to high shipping costs.

High shipping costs 74.2
Long estimated delivery time 63.4

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