The data illustrates the share of mobile sales as percentage of total e-commerce sales registered on Black Friday in Brazil from 2013 to 2017, based on sales value. In 2017, online purchases made from mobile devices represented 26.5% of total e-commerce on that year's Black Friday, up from approx. 20% a year earlier.
2013 | 4.4 |
2014 | 6.8 |
2015 | 8.7 |
2016 | 19.8 |
2017 | 26.5 |