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India e-retail spending share 2015-2020, by gender

Distribution of e-retail spending in India in 2015 and 2020, by gender

The data describes the distribution of e-retail spending in India in 2015 and 2020, divided by gender. In 2015, women accounted for only 20% of digital retail expenditure in India. This share is set to grow to 42% in 2020.

2015 80 20
2020 58 42