Internet » B2C E-Commerce » E-commerce in BRIC | India e-retail spending share by gender 2020

India e-retail spending share 2015-2020, by gender

Distribution of e-retail spending in India in 2015 and 2020, by gender
Created with Highcharts 5.0.14808058582020424220152020*020406080100

The data describes the distribution of e-retail spending in India in 2015 and 2020, divided by gender. In 2015, women accounted for only 20% of digital retail expenditure in India. This share is set to grow to 42% in 2020.

2015 80 20
2020 58 42