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Shopping cart abandonment rate worldwide 2016, by region

Online shopping cart abandonment rate as of 2nd quarter 2016, by region

The data describes the online shopping cart abandonment rate in selected global regions as of the second quarter of 2016. During the observed period, it was found that 74% of online retail orders in North America were abandoned instead of purchasing.

APAC 76.3
Middle East and Africa 76.1
Latin America 75.3
Global 74.52
North America 74
Europe 70.9

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