The data presents the preferred payment methods of online shoppers in Latin America as of the fourth quarter of 2015. During survey period, the majority of online shoppers preferred to pay via credit card. A total of 36% of shoppers opted for digital payment systems. In 2016, e-commerce sales accounted for only 2.2% of retail sales in Latin America, hinting at a strong potential of the market. As of January 2016, MercadoLibre was the most popular online retailer in Latin America with 50.54 million unique visitors during that month.
