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Global mobile commerce penetration 2016, by region

Mobile shopping penetration worldwide as of March 2016, by region

The data depicts the mobile shopping penetration worldwide as of March 2016, sorted by region. During the survey period, it was found that 46% of internet users in the Asia Pacific region had purchased products or services via mobile device.

Asia Pacific 46 44
Europe 32 22
Africa and Middle East 25 21
Latin America 27 25
North America 28 23