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U.S. holiday season e-commerce spending by online shopping day 2009-2017

U.S. holiday season e-commerce spending from 2009 to 2017, by online shopping day (Figures expressed in millions of U.S. dollars, unless otherwise specified)

The data displays the desktop e-commerce spending in the U.S. during holiday season from 2009 to 2017, sorted by selected online shopping day. On Black Friday in 2017, 2.36 billion USD were spent online.

E-commerce spending – additional information Retail e-commerce is a booming industry in the United States Online sales have constantly grown since 2013, showing aggressive projections until 2020. Between 2015 and 2020, the retail e-commerce market is forecast to double in size. Holiday season is a profitable period for retailers, especially for retail e-commerce.

November 1 to December 31 29084 32589 37170 42286 46545 53305 56427 63099 72303
Thanksgiving Day (Nov. 23) 318 407 479 633 766 1009 1096 1287 1572
Black Friday (Nov. 24) 595 648 826 1042 1199 1505 1656 1970 2360
Cyber Monday (Nov. 27) 887 1028 1251 1465 1735 2038 2280 2671 3364
Green Monday (Dec. 11) 854 954 1133 1275 1401 1615 1408 1621
Free Shipping Day (Dec.15) 586 942 1072 1013 868 926 845 967