Internet » B2C E-Commerce » E-commerce in the United States | U.S. online shopper age distribution 2017

Distribution of U.S. online shoppers 2017, by age group

Distribution of online shoppers in the United States as of December 2017, by age group
Created with Highcharts 5.0.1430303434313155MillennialsGen XBoomers75+0510152025303540

The data describes the distribution of online shoppers in the U.S. as of December 2017, sorted by generation. According to the findings, Millennials accounted for 30% of online shoppers in the U.S.

Millennials 30
Gen X 34
Boomers 31
75+ 5